Getting Your Hotel Ready for the Shift to Google Analytics 4

May 3, 2023

As you rely on your website to drive direct bookings to your property, we want to ensure that you are prepared for the shift to Google Analytics 4 (GA4), which will take effect in July 2023. To help you understand the importance of this new tracking and reporting system, we invite you to watch our webinar recording, “Getting Your Hotel Ready for the Shift to Google Analytics 4 (GA4),” hosted by Lyles Armour, Marketing Director at rezStream.

Key takeaways from this webinar

  1. Why Google Analytics 4 (GA4) was created.
  2. The differences in Universal vs. GA4 tracking and reporting.
  3. Some out-of-the box reports GA4 provides.
  4. Custom reports that you might want to create.
  5. Things to do before July 2023.

Watch recording

View the slide deck

Need help?

rezStream’s digital marketing will help you drive more direct bookings by understanding how to leverage the specifics outlined in our webinar Getting Your Hotel Ready for the Shift to Google Analytics 4.

Contact us today to make sure you’re leaving no stone unturned and demo our solutions today!