Internet Marketing

Google rolled out expanded text ads and more customizable ad formatting and bidding. Learn about these updates and how they can impact your ads'…

For those of you that used this connection in RezPro, it’s back!  For those of you looking to increase your exposure and drive more bookings directly…

Our expertise isn’t in how often you should change out your sheets and towels just as we suspect your expertise isn’t in how often you should update…

Just as Google dominates Internet search, TripAdvisor dominates in hospitality review websites and we’re always on the lookout for how to improve…

In the never ending quest for the title of “best social network,” Twitter is coming back strong with some updates it made to its platform.

Twitter,…

Just as your property is different from the one down the street there’s no one-size fits all approach to marketing and finding the right fit for your…

On Tuesday, May 24, Google held its live-streamed Performance Summit where it showed updates to some of its product lines including AdWords and…

If you like spreading out your online advertising budget across a variety of channels then you’ll be excited about a recent announcement from…

With the variety of review websites, apps, and travel agents, today’s traveler has a lot of resources when it comes time to plan that next vacation…

We know you’re Googling your property from time to time to see how it’s performing on the search engine giant and if in the past few weeks you’ve…

Images dominate the Internet, from visual-based social media networks to websites giving more real estate to photos, but you’ve got to be careful…

In early April, TripAdvisor switched its site from an HTTP designation to an HTTPS version and this change has affected how you can track traffic…