Internet Marketing

Unless you are living under a rock in the Internet marketing world, you have probably heard rumors about a Microsoft Bing and Yahoo merger.  The current status is that the […]

Through my various travels to work with RezStream clients or when I speak at hospitality conferences, one of the most common questions I’m asked is how to select a good […]

How to Avoid the TOP FIVE Mistakes Hotels Make in Internet MarketingInternet marketing is an ever-changing science that requires constant research, consistent effort, and multi-faceted knowledge if you plan to […]

Utilizing past travel data allows a property owner to study trends in the hospitality world. This timely information permits us to understand which groups of people are traveling and why. […]

If you run a business, having exposure in Google Places is a great way to generate additional business. The Google map function appears when searchers type certain keyword searches. Using […]

When it comes to Internet marketing, it is important to be familiar with the various channels that result in bookings, which in turn, make you more money. For those travelers […]

Do you know how to effectively measure your online and offline marketing efforts to correctly determine your return on investment?  If you are unsure of the best way to achieve […]

Breaking News: ITA is the name for what most people call GDS, the abbreviation for Global Distribution Services. ITA’s are resources like Orbitz and Expedia.com that aid travelers in searching, reserving, […]

Bill Mitchell, Chief Operating Officer at RezStream, will be a featured speaker on Tuesday, April 20, 2010 at a networking event held in San Francisco and hosted by the California […]

In a blog we posted on February 10, 2010, RezStream provided five practical ways to boost online reservations, with the promise to follow up in March by sharing five more […]

Video marketing is quickly becoming one of the most effective ways to promote your hospitality website.  This form of advertising engages the online visitors with enticing video, which sets off […]

The importance of making a good “first impression” may be over emphasized, but its concept rings true, especially within the hospitality industry, where positive first impressions of your property can […]